Cheltenham betting offers: who has the best promo for 2021?

Bet365 - Terms and conditions apply : Sports betting | Casino | Poker | Terms and conditions apply : William Hill - Sports | Casino | Poker | Vegas | Live Casino | T&Cs apply | Wagering and T&Cs apply | Commercial content | New Customers Only | 18+

Nothing comes close to the Cheltenham Festival for excitement and betting on the action is what makes it even more special to all of us. When it comes to this festival bookies are falling over themselves to offer better and better Cheltenham promotions for us every year, but which bookmakers have the best Cheltenham specials offer on the market? Here we will take a look at seven of the firms trying to gain a foothold in what is one of the most competitive markets around anywhere in the betting world.

If you haven’t experienced betting at Cheltenham before then you are in for a real thrill. There are countless Cheltenham free bets and promotions out there come festival time for us to take advantage of so let’s see who is offering the best deals.

Cheltenham Festival 2021: have a look on our selected offers

Bookmaker Welcome Bonus Button
Get £20 In Free Bets + Another £20 Free Bet For the Cheltenham Festival Claim the offer
bet365 logo
Open Account Offer Visit Website
William Hill
William Hill
Bet £10 Get £60: £40 in Free Sports Bets +£20 Casino Bonus (only mobile new customers) Claim the offer
Bet £10 get up to £40 in free bets Claim the Offer
UnibetUnibet Logo

Money Back as a Bonus up to £40 if your first Racing bet loses+ £10 Casino Bonus

Claim the offer

For more sign up offers, have a look at our selection of Cheltenham offers 2020 in this review.

Matchbook Cheltenham offers

matchbook cheltenham offers

For those who aren’t aware of their work, Matchbook are a sports betting exchange community much like Betfair and more (see below).

Although they have a smaller market share than their main two rivals in this particular sphere they have begun to successfully tap into the important Cheltenham sign up offer market and that is music to our ears.

Matchbook’s main two Cheltenham offers over last years surrounded the commission free and bonus deals and both were well received. All exchanges have to charge commission in order to make profit as punters are essentially betting against each other, so this constitutes a genuinely free service.

For the last festival Matchbook went completely commission free for the whole meeting – that’s 28 championship races across four fantastic days of racing which is a very good offer indeed and it’s very much hoped that this returns.

Bear in mind that generally speaking you will get better odds on an exchange for a winner than you will with a fixed odds bookmaker, taking no commission off is a fine bonus and it’s hoped they repeat the trick this year.

Of course this offer is a plus but it won’t really make you any extra money, unlike their bonus scheme. On day 1 of the festival, over past few years, Matchbook offered a bonus on any winnings across all of the 7 Cheltenham races which is a great promo and one that is hoped returns in 2021.

Netbet Cheltenham offers

Given that Netbet started life back in 2001 as an internet only betting company and has maintained this principle, their offers are tailored only to those who bet online and often on the move and this is reflected in the type of Cheltenham offers they put out.

The firm is licensed in both Malta and the UK and can put out its deals all over Europe to a user base which is growing year on year and appears to be happy with the firm’s output.

In previous years Netbet’s Cheltenham promotions have been heavily focussed on odds boosts, such as Vautor at 7/1 instead of 4/6, Thistlecrack at 7/1 instead of 6/5 and Ruby Walsh to be top jockey at 5/1 rather than 3/10.  Punters love these boosts, especially when they’ve already taken a strong view on the market meaning this is a genuine bonus to them.

Odds boosts are the lifeblood of Cheltenham punters given that they already know who or what they wish to back, so being able to take 7/1 instead of 6/5 is simply massive, though always remember there will be a rollover requirement meaning you won’t be able to get hold of your winning straight away in this case.

The odds boost is not the only thing Netbet have promoted as a Cheltenham offer in the past though, with both existing and new customers able to grab a free bet on the football after placing a bet on any horse race at Cheltenham – a nice cross-sport bonus.

Boylesports Cheltenham offers 2021

When the Festival comes back around, we will post all Boylesports offers, special bets and promotion in this section. Please note that the following bonuses are not available anymore and they refer to last year.

Bookmaker Boylesports Promotions Visit website
Get up to £25 in FREE BETS + Double Winnings if a Penality is Scored Coming Soon
Extra places | Coming Soon Coming Soon
Cheltenham NRNB | Coming Soon Coming Soon
Best Odds Guaranteed | Coming Soon Coming Soon

Although a huge market share is held by Paddy Power, especially after their link-up with Betfair, Boylesports remains Ireland’s largest independent bookmaker and that comes through in their Cheltenham sign up offers.

Cheltenham free bets were offered to all punters at the last festival if their horse was second or third to the SP favourite which is quite an offer indeed.  As well as this, more free bets were given out if a horse you’d backed fell at either the first or last fence which added plenty of insurance for backers.

So many times you have waited in anticipation of a race only for your horse to fall at the very first opportunity, likewise we have seen horses like Annie Power look as though they are about to land a huge gamble only to fall at the last so this is a Cheltenham offer very much worth taking.

Their biggest Cheltenham offer last year was held back for the Gold Cup itself however when punters were offered the chance to take treble the odds on any horse in the big race.  This one was strictly a new customer deal but was a great way to get people involved in the festival for the first time.

As with all firms, these Cheltenham offers can change from time to time so watch out for the small print.  In the past the free bet for finishing second for example only worked if your horse was beaten by half a length or less, though the promo is still a strong one.

Other bookmakers’ Cheltenham promotions

More and more betting firms are looking to get involved in this hectic festival market by putting out quality Cheltenham promotions for new customers, so it always pays to look around.

Make sure you compare the specials and odds offered by all of the firms across the whole market and only take the deal that is best for you.

Some firms may have bad bonuses in general but could be offering terrific deals come Cheltenham Festival time and that is when to take advantage of all the stiff competition.

Two more bookmakers and exchanges looking to get involved in this market are Genting and Blacktype and here we have a look at what may be on offer:

Genting Bet

For the sportsbook arm of Genting Casinos, forays into Cheltenham offers are pretty new but we should not dismiss them just yet.

During last Festivals Genting trialled a free bet on your first settled losing bet of the day, as long as your stake was of a certain amount.

Even if you back a winner first, you still qualify for the deal. So, say you backed a horse to win at 4/1 and have made a profit but then your second bet loses, you will receive the stake back on your loser at up to a certain amount. The first time you back a loser on the day your stake is returned as a free bet.

This is a pretty standard Cheltenham free bet and not one of the strongest promotions out there, but it is very much hoped they return to the fray in 2021 with some improved offers for racing punters.


New to the scene in 2016 promising proper odds and to never ban its customers when they are successful, Blacktype have not yet had time to build up the sort of customer base we’ve seen with the world’s biggest names.

Their new customer bonus offer has not always been the biggest, so if it’s a good sign up you want then this would not be the ideal place to come.

It’s hard to even pinpoint what specific Cheltenham offers Blacktype have been involved in though it is hoped they up their game for the 2021 festival.

They do at least offer best odds guaranteed on all horse races so you shouldn’t feel like you’ve missed out on the best price.

FAQ – Other Bookies Cheltenham Offers

Which are other bookmakers for Cheltenham festival?

Apart from the main boomakers you also have Matchbook, Betway, Boylessports. Check the page above to get into the other bookmakers.

What offers can you get with other bookmakers?

You can have free bets offer. They can have bad bonuses in general but they generally make an effort for such an event. When the event is about to start check again the different offers.

Can I sign up on mobile?

Yes, of course you can register as well on desktop as on mobile.

Some welcome offers are currently unavailable due to Grand National April 8-10, 2021, please check the validity of the offer on the bookmaker site directly.

18+ Play Responsibly begambleaware gamestop camcare